Getting started.

Choose the best way for your patients to get their 23andMe experience.


Buy direct

Consumers purchase the 23andMe genotyping service directly from $199/kit + shipping


Use a custom URL

If you want to connect your patients to 23andMe and start a discussion about their results, you can request a Custom URL. This allows for a discounted purchase ($179 + shipping), the linking of their purchase with your practice and priority sample processing at the lab. Learn more

How it works

Whether your patients  purchase directly via our website or through your custom URL, it’s easy to get started.

1. Order and register kit online.

2. Provide saliva sample and mail to 23andMe.

3. Receive genetic reports.

4. Access tools.


We use genotyping technology to look at specific genetic variants in the genome that can be informative about an individual’s health and ancestry.

Unlike sequencing which analyzes all nucleotides in a gene to identify changes, genotyping detects specific known variants within the genome. 23andMe uses a custom Illumina HumanOmniExpress-24 format chip that analyzes approximately half a million variants. This custom chip has been designed to include variants:

  • In medically relevant genes
  • Involved in drug metabolism, efficacy and side effects
  • With known disease associations
  • Associated with traits
  • Used to assign genetic ancestry and ethnicity

CLIA certification and CAP accreditation

23andMe laboratory testing is done in U.S. laboratories certified to meet CLIA (Clinical Laboratory Improvement Amendments of 1988) standards, including qualifications for individuals performing testing and other standards to ensure the accuracy and reliability of results. The laboratory is also accredited by the College of American Pathologists (CAP), which has served as a model for various federal, state, and private laboratory accreditation programs throughout the world.